Product review & rating has become a well known feature that most of the successful e-commerce merchants have applied on their product details page. Main benefit of this feature is: it assures the visitors and customers that Zion Product Reviews is not just another banal e-commerce product. People are actually referring to it (both good and bad) along with their thinking is listed here!
People always leave to your competitors as soon as your product details page can’t satisfy them by assuring them. Your product details page is an essential part of the site as this is the place when your customers decide if you should add the item for the cart or abandon it. Hence, every effort should be delivered to assure the customers that the products you are offering really are offers good bargain and value for price.
One of the strongest features in your product details page is the option to enable the customers express their opinion and experience regarding the product. A basic one line comment added by way of a happy customer can assure a lot of other visiting customers about buying the product.
Following are 5 tips for making your products or services details page better by encouraging customers and visitors to write reviews for the products:
Tips 1 – Product Details page Design:
Your product details page design should get special emphasize hence people always want to check out the products details pages that are visually attractive and neatly presented. The merchandise details page should arrange the merchandise images, description, prices and attribute selection options etc. very neatly and in a way in order that customers can find information easily. In case your product details page design and arrangement is vivid and attractive, people want to write something about this. Adding Image zooming, image video and multiple images illustrates the item better and so gives customers a great insight concerning the product. When a visitor finds a eye-catchy product details page, it’s very likely that s/he want to include some words there.
Tips 2 – Don’t have the process complicated:
Keep your Review & Rating feature simple. A complicated process would simply forbid visitors and customers from adding the reviews. If you wish the rating feature to get present along with the review option, give you a visual 5 star rating which can be rated utilizing the mouse click. Provide the negative rating options that would provide a bold impression to the visitors that they are free to rate it the direction they feel. For your Review make the email fields optional as people often don’t want their emails to get visible publicly. Provide an option whether or not to show or hide the email addresses from the published reviews. One issue you need to be particularly careful about will be the CAPTCHA. Easy CAPTCHA can easily be broken from the spammers and hard CAPTCHA irritates the real reviewers. Pick one which is challenging to break through the Spamming softwares yet easy for the human users to read through.
Tips 3 – Moderate the Reviews and rating:
Your e-commerce platform should enable you to administering the review and rating casted from the visitors or customers. You should be able to publish/un-publish the reviews,(even manipulate if you want), control the visibility, control the quantity of reviews per page, reply returning to a reviewer as well as other conventional review & rating moderation features. In the event you value what your prospects say regarding your products, you ought to regularly moderate the reviews. Visitors feel frustrated they find that their reviews are never getting published inside your website. Send them thanks emails for your reviews and visiting your website so when reply lrqusd the review, write a thing that would not merely impress the reviewers but additionally other visitors.
Tips 4 – Maintain the ‘Negative Reviews’ too:
Should your product details page is filled with reviews with flattering and praising words & all 5 stars, that could possibly make other visitors doubtful about authenticity of these reviews. If customers are criticizing the merchandise, it’s the best opportunity to defend the main reason and let others know it. Take the opportunity to confront the negative reviews with satisfying answers and set them among the other reviews.
Tips 5 – Reviewing Competition:
What about announcing a little gift, free coupon or discount for your premier reviewers? Yes, that could definitely encourage visitors and customers explore your products and write something about the subject. A $5 discount code, 5% discount or free gift wrapping would inspire whole lot more visitors and customers to write some lines for the products.
Present your products more visually and then in richly designed format, offer some benefits for writing reviews, make the process easy and moderate regularly to obtain more reviews.